marketing
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How to Get Repeat Customers at a Small Restaurant (No Loyalty App)
Most advice on how to get repeat customers at a restaurant points straight at a loyalty app: hand out points, send push notifications, watch people come back. The pitch is tidy, but the results rarely are. Loyalty apps aimed at small restaurants tend to have low adoption, the customers who download them are usually the…
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How to Collect Customer Emails at Your Restaurant (QR, Paper, Receipt)
Most advice on email lists spends all its time on strategy and almost none on the part owners actually get stuck on: how does the email address physically get from the customer onto your list? What do you put on the table, what does the receipt say, where does the QR code go? Learning how…